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Market Research

Guide to secondary market research sources for consumers in the United States.

Welcome

This guide will help you find resources for doing secondary market research such as collecting demographic, lifestyle, market size, information. 

The guide also provides links to resources with marketing scales and measurements used in conducting primary market research.

If you need additional help with your research, I'm available for consultations just email, call, or chat with me!

Anne Bradley
bradleya@csus.edu
916-278-4350

Market Research Reports

Use these resources to determine the market size, major players, etc. of a particular product or industry.

Other Guides

These related research guides may also be of use:

Last Updated: Jun 14, 2024 3:30 PM