Social data is pretty much anything that isn't macroeconomic in nature. Variables can include factors relating to demographics, education, health, weather and beyond!
Sources of Social Data
Each of these resources covers a broad range of topics.
Best source of social data, although most series are annual only.
Each table has footnotes including links to originator of the data.
Older editions available free online Also available in print at 2 North Reference HA 202
The Department of Finance prepares reports on matters that have a fiscal impact on California — from the demographic make-up of the people of California; to short and long-term financial plans for infrastructure improvements; to financial audits and performance reviews of state agencies, programs, and projects.
This is a good site for building tables of comparative demographic, education, health and other time series data for cities and counties in California (including Sacramento).
CSUS authentication required
Associations and other sources of social data
A treasure trove of time series data is just waiting to be found online (and in print). But since there is not an easy, centralized place to find this data, the list below includes a selection of my favorite sources.
Find visitor statistics by individual park or for the entire National Park system. Includes both annual and monthly data that can easily be downloaded.
State Profile. California
AKA Woods & Poole, these books contain demographics, social factors, business and the economy for the US, California, counties, and cities. Available at 2 North Reference HC 107 C2 C36
Wards Automotive Yearbook
Book provides both annual and monthly statistics in the automotive industry including vehicle production by country, state, company, and line; vehicle sales by country, company, and line; inventory by company; and more! Available in print at 2 North Reference HD 9710 U5 W26
Focuses on international travel and tourism. Use the Data Search Tool to get downloadable data.
What can an association do for you?
Trade associations, professional and industry organizations are important sources of information for industry research. They often collect industry statistics and publish research reports (which may include time series data) on their web sites.
A good way to find an association or trade group is to read articles which include statistics then google the cited source (i.e. the association) of those statistics!